Starsight Transmissions is the blog by Starsight Analyst Relations, the essential resource for analyst relations insights, current trends and industry news about industry analysts, analyst relations -and much more!
Industry analysts are a demanding audience like no other. Spokespersons should be trained explicitly in speaking with these market experts. Check out this blog post for advice on managing those industry analyst meetings.
Analyst relations 101: 5 things you should do before speaking with industry analysts. Read More »
Starsight Transmissions: 5 ways analysts can help technology vendors to improve their thought leadership content marketing and social proof with an original point of view thanks to analyst relations.
No matter what your PR agency says, industry analysts are not the same as media journalists. Press reporters interviews are an opportunity to tell your company’s story in the hope of inspiring a newsworthy, clickable, headline. Briefings for industry analysts such as the FIG’s (Forrester, IDC and Gartner) and others firms are an opportunity to
There has never been more general interest in technology than today. Analysts can help as the top tech influencers to navigate the tech landscape and guide vendors and buyers decisions.
Are industry analysts still the top tech influencers? Read More »
There are over 100 industry analyst firms of market importance. Read this blog to understand who the key market players are and how they fit in the market.
Who are the top 100 industry analyst firms for B2B tech influence? Read More »
FIG, Starsight’s acronym for Forrester, IDC and Gartner, are the largest industry analysis firms in reverse order. Check who they are, past the magic quadrant.
Analyst relations 101: the FIGs: Who are the 3 biggest ICT analyst firms? Read More »
Have you ever started a job and had to make your way around the office? Introducing yourself to all the teams you might work with some day and trying to prove that you’ll be a great asset to them. After a few weeks, you might work with some of those people and try to learn
How can you tell your analyst relations has reached cruising altitude? Read More »
Download our eBook on peer review sites to learn how to manage your reputation and leverage social proof to win trust and deals.
Analyst relations 101: the rise of B2B peer review sites (eBook). Read More »
Learn how analyst relations can boost your business and improve your company strategy in 2023.
4 ways to make your analyst relations strategy drive value in 2023. Read More »
Each year, analysts host predictions events. How can these help you plan for business success? Read this blog to find out how and to access these insights.
Gear up for 2023 with analyst predictions. Read More »
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