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How can you tell your analyst relations has reached cruising altitude?

Have you ever started a job and had to make your way around the office? Introducing yourself to all the teams you might work with some day and trying to prove that you’ll be a great asset to them. After a few weeks, you might work with some of those people and try to learn […]

How can you tell your analyst relations has reached cruising altitude? Read More »

A graphic depiction of the make up of a market share methodology. It comprises of: segmentation, granularity, top-down, bottom-up, precision, consensus and assumptions | Starsight Analyst Relations

Analyst Relations 101: The powers and limitations of market share methodology.

Technology vendors, start-ups and scaleups all can weaponise market shares. We spoke to some industry analysts that are experts in market shares to unpack the process of creating them and the limitations of the method. Here’s what you must understand about them.

Analyst Relations 101: The powers and limitations of market share methodology. Read More »

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