Each year, analysts host predictions events. How can these help you plan for business success? Read this blog to find out how and to access these insights.
Gear up for 2023 with analyst predictions. Read More »
Debunking AR industry myths, like paying for MQ inclusion works and everyone should want to be in a Gartner MQ.
Three examples of ways you can leverage analyst inquiries for ROI on your analyst firm research contracts and to get smarter faster.
3 ways to use inquiries as your secret competitive weapon. Read More »
We explain how technology vendors can make magic with market shares and forecast reports from industry analysts. With input from analysts at firms including IDC, Canalys, PAC and ITCandor.
Magic numbers: the hidden impact of market shares and forecasts. Read More »
Starsight Communications was voted as the #2 analyst relations agency by industry analysts in the IIAR> awards 2021.
Starsight voted a top AR agency by analysts in 2021 IIAR> Awards. Read More »
Technology vendors, start-ups and scaleups all can weaponise market shares. We spoke to some industry analysts that are experts in market shares to unpack the process of creating them and the limitations of the method. Here’s what you must understand about them.
The powers and limitations of market share methodology. Read More »
Prepare to compete at Olympic-level in your next Gartner Magic Quadrant with tips for success from our partner, Nigel Montgomery.
How to move the dot in the Gartner Magic Quadrant? Read More »
Starsight’s five drills for industry analyst research subscriptions show how they are just like a gym membership. Both are use it or lose it and for both you need to put in the work to see results.
How are your analyst research subscriptions like a gym membership? Read More »
A Starsight survey of analysts and AR pros gave us valuable insights on industry best practices when it comes to event swag.
To swag or not to swag? How giveaways can support your analyst relations strategy. Read More »
Understand the benefits of an analyst relations program beyond inclusion in a report. Read our blog to understand the 4 business impacts of AR.
What are the 4 business impacts of analyst relations? Read More »
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